Trade marks and registrations

“Operating flawlessly across the contentious/non-contentious divide, it has cultivated a well-balanced practice, making it a cost-effective out-of-London destination for one-stop shopping.”

WTR 1000 2017

“Blake Morgan’s in-depth understanding of the charities sector sets it apart on the highly competitive UK trademark scene.”

WTR 1000 2017
Our lawyers are experts in brand protection to include trade marks and registered design applications; oppositions and revocation; trade mark portfolio management and brand strategy advice.

Main areas of practice

A brand is a major asset of any business and can help achieve a competitive advantage.

We can assist with brand protection in the following ways:

  • Pre-filing advice
  • Clearance searches
  • Brand strategy advice
  • Trade mark filing and registration in the UK, European Community and territories worldwide
  • Oppositions
  • Revocations and cancellations
  • Trade mark licensing
  • Infringement, enforcement and dispute resolution
  • Domain name advice and dispute resolution
  • Assignments and title transfer
  • Competitor analysis and investigations of use

Registered Design

Some, but not all, designs are capable of protection through registration, either in the UK only or across the European Community. To be eligible for registration, a design must be new and original, not purely functional, and have aesthetic qualities.

The main advantage of a registered design over an unregistered design is that an unregistered design can be used only to protect against copying, whilst a registered design provides a monopoly right regardless of whether an infringer came up with their design independently with no copying.

The registration procedure is relatively quick and cheap. We are also able to advise on registrability of designs, deal with registration, exploitation and protection of your rights.


Blake Morgan's team advise and act for a wide range of clients including:

  • Alcatel-Lucent
  • Mary's Meals
  • The Trussell Trust
  • Be Wiser Insurance 

Other expertise

As a member of TAGLaw, the worldwide network of law firms, we can ensure that cross-border contracts work in other jurisdictions.

Useful Links

“Commercially astute, and always quick to offer proactive and expert advice. They are particularly adroit at handling multinational matters.”

World Trademark Review 2015

“They have all been excellent and have always responded on a timely basis and kept me informed of progress.”

Chambers UK A Client's Guide to the Legal Profession, 2014

Related expertise

Main contacts

Related Knowledge & Resources

Worldwide recognition for Blake Morgan IP team


The Blake Morgan IP group are delighted to have been ranked in the 2017 World Trade Mark Review 1000.

Great Scott! – Ben Evans published in the CITMA Review


Associate and Trade Mark Attorney Ben Evans has been published in the October/November 2016 edition of the CITMA Review.

Sports Direct triumphs over cybersquatter


A recent case demonstrates that a speedy and economic resolution can be achieved through domain name complaints, and that jurisdictional issues can be overcome, says Jill Bainbridge of Blake Morgan.

Is your IPTV box "legit"?

A pub landlord was being sued by Football Association Premier League Limited for copyright infringement for using a IPTV box. Here is what happened next.

McCartney files US lawsuit against Sony/ATV over reclaiming Beatles copyright.

Paul McCartney yesterday (18 January 2017) filed papers in Federal Court in New York seeking a declaration that is entitled to reclaim the rights to a number of songs that he co-wrote with John Lennon from September 1962 to June 1971.

The dangers of using false accreditations

The recent case of National Guild of Removers and Storers Ltd v Bee Moved Ltd demonstrates the dangers of falsely claiming accreditation with an association.

The importance of copyright licences

A Copyright licence is required to show copyrighted material such as films and TV programmes in public. Make sure your company is covered by the correct licence to avoid costly legal proceedings.

Who really owns your name – Ben Evans published in the CITMA Review

Ben Evans comments on a case where a partner in a firm of solicitors sought to prevent her former firm from continuing to use her name, both as part of the firm's name and also as part of a profile for her on their website.

BREXIT – The EU Trade Mark System

Now that the United Kingdom has voted to leave the EU there will be many aspects of business life that will be affected.