Blake Morgan advise on US headquartered multinational firm’s acquisition

Posted on 11th July 2022

Leading law firm Blake Morgan advised Peachstate Hobby Distribution (PHD) on their acquisition of Bliss UK Holdings Limited and its wholly owned subsidiary, Bliss Distribution Limited UK (Bliss).

PHD is based in Orlando, Florida, and currently has six United States locations. PHD has global reach, including for Coqui Hobby Distribution in Brazil and Peachstate Hobby Distribution Ltd in Hong Kong, and has been eager to enter the European market to further advance their growth strategy. PHD is a distributor of sports cards, entertainment cards, collectible card games, board games, miniatures and hobby-related supplies.

Bliss is a leading UK-based distributor of trading cards, toys, games and collectibles to businesses across the UK, the European Union, and the globe.

Blake Morgan Corporate Partner Mat Wilson commented:

We are delighted to have advised PHD on this important step forward for them, entering the UK and European markets is crucial for their growth. Acquisitions can by their nature be complex, however we were able to support PHD across a range of issues due to our cross-sector expertise. I would like to thank everyone who worked so well together on this transaction. With Bliss now part of the PHD family, Jim and the PHD team have an excellent platform to build on an already successful business here in the UK and Europe.

PHD’s managing member, Jim Grant, stated: “We could not be more excited to enter the UK and EU markets through this acquisition and feel we have the perfect match with Bliss. The staff have experience, passion, and dedication to providing customers the absolute best buying experience in Europe. The European sports card market is expanding and has enormous potential for growth. PHD plans to be on the forefront of providing retailer and breaker support for sports trading cards.”

Jim continued: “I would like to thank Mat and the team at Blake Morgan for their expert advice and unwavering support throughout, to deliver the deal that is so strategically important for us and to the timetable we set out to achieve.”

Blake Morgan has significant experience in mergers, acquisitions and disposals. Find out more about their corporate and commercial expertise here.

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